Manages sales of the company’s products and services in a defined geographic area. Ensures consistent, profitable growth in sales revenues through the execution of the company’s long-term strategy within his/her territory. Identifies objectives, short term strategies and action plans to improve short- and long-term sales and earnings. Increases the company’s market share by marketing and promoting its brand, tracking competition, and familiarizing with his/her territory uniqueness.
Collaborates with Senior Sales Management in establishing and recommending realistic sales goals for the company in the territory.
Manages the complete product line within an assigned geographic sales area to maximize sales revenues and meet corporate objectives.
Maintains and expands the customer base by identifying products opportunities and managing relationships.
Details of Function:
Performs sales activities on assigned accounts and negotiates discounts and promotion in consultation with Senior Sales Management.
Accurately forecasts monthly revenue streams to aid production and inventory management functions.
Develops specific action plans to ensure revenue growth in all company’s products within his/her geography.
Provides monthly results assessments of territory sales productivity.
Collaborates with Senior Sales Management to report precious feedback to develop sales strategies to improve market share in all product lines.
Interprets short-term and long-term effects of the company’s sales strategies in the territory.
Educates customers’ sales teams by establishing product training and floor marketing promotions.
Collaborates with Senior Sales Management to establish and control budgets for sales promotion and trade show expenses.
Recommends specific actions with assigned accounts.
Focuses on customers’ specific needs troubleshooting and management.
Follows up on leads and new sales opportunities within the territory.
Reports to Chief Commercial Officer.
A bachelor degree in marketing or business studies is preferred; or a minimum of five years of related experience or training in sales within the food industry; or the equivalent combination of formal education and experience.
Proven ability to work through the complexity of an organization by contributing to the combined action of different individuals effectively and efficiently (also defined as teamwork).
Self-driven and result oriented attitude.
Problem-solving and analytical skills to interpret sales performance and market trend information.
Demonstrated record of achievement in a prior sales position.
Excellent oral and written communication skills. Proven presentation skills.
Computer literacy with good working knowledge of Microsoft Office applications, especially Excel.
Ability to travel as required by role (up to 75% of the time).
Valid driver’s license.
Salary + Commission